Why is Gold Used in Cosmetics?

Woman using gold eye mask

It’s undeniable that when it comes to metals, gold is the epitome of luxury. We wear it on our ears and neck. Heck, it’s even a symbol of undying love on our ring finger when we get married. You’ll also find gold leaf on the most expensive dessert on the menu of a high-end hotel café or Michelin star resto.

When you think gold, you think opulence and decadence — everyone does. But it’s not limited to just jewelry and exotic, ultra-expensive delicacies. For centuries, gold has also been used in beauty and skincare.

So, it comes as no surprise that gold cosmetics has been a growing trend in the past decade. You’ll find this precious metal infused in serums, cleansers, and even exquisite creams. But are these gold-riddled premium skincare worth the splurge?

Read on to see what makes gold cosmetics so unique, as well as the different uses for gold in skincare. Plus, check out the bestselling OROGOLD products we highly recommend if you want to add a golden touch (literally!) to your beauty regimen.

Gold is Becoming Pretty Popular in the World of Skincare

Gold face mask

Throughout the years, gold has been used in many different ways. Centuries ago, it was a form of currency that only the rich and powerful had. Today, it’s used to make Olympic medals and Oscar awards. Whichever way you look at it, gold was, is, and always will be the ultimate symbol of wealth and prosperity.

But today, it’s more than just a status symbol. This antioxidant has permeated mainstream beauty and skincare. You’ll see extravagant serums with gold flecks in them, or gilded peeling masks that make it look like you’re painting molten gold onto your skin.

Yes, it’s an ingredient that makes any boring old skincare product look ten times more Instagram-worthy. This might cause you to think that all it does is “prettify” skincare products without any real benefit. But while some might think it’s a gimmicky ingredient to put in products, it’s actually quite useful on a functional level.

Gold cosmetics don’t have raw, melted gold in them. Instead, they’re infused with gold nanoparticles or “colloidal gold.” This skin-friendly derivative of gold has many benefits for every skin type. It can help improve the look of your skin and make it appear smoother and glowier, but allow us to elaborate later.

These gold particles are extremely small but stable. This means they’re easily absorbed by the skin. Thus, they have the potential to make the rest of the ingredients in your products even more effective.

But don’t get ahead of yourself. Sadly, gold isn’t for everyone. About one in every ten people is allergic to gold. That means it’s important to patch test if you’re using gold cosmetics for the first time.

At OROGOLD, We Proudly Call Gold Our Signature Ingredient

Gold cosmetics from OROGOLD

OROGOLD’s lush and decadent signature ingredient has been widely popular in beauty not just in recent years, but for centuries.

Gold has been used since ancient times for medical and beautification reasons. It’s been said that even Cleopatra herself slathered her face in gold each night to keep it looking youthful. Empresses of the olden Chinese dynasties and the beauties of Rome also used it to make their skin look more flawless.

Gold is believed to have lots of benefits for the skin. And although gold seems like it’s only available to the rich and famous today, it’s OROGOLD’s mission to make it accessible to everyone with a penchant for luxury — well, at least on a skincare level.

We believe in the power of gold not just to make your skin look better, but to make your skincare experience more enjoyable and opulent. After all, isn’t that the way you deserve to be pampered since your daily skin regimen is an act of self-love?

At OROGOLD, we combine colloidal gold with tons of other skin-loving ingredients for an even more powerful effect on your skin. We put it together with cult-fave ingredients like hyaluronic acid, coconut oil, vitamin A, and tons more.

So why try out skincare products with gold in them? Allow us to name you three reasons we love gold cosmetics, and why we think they can help you out too:

1. It Minimizes the Appearance of Wrinkles and Fine Lines

No matter how blemish-free or soft your skin is, age will still catch up with you in one deadly word: wrinkles. The older you get, the saggier and drier your skin feels. This leads to the appearance of fine lines around your mouth, eyes, and even your forehead.

Gold cosmetics can help out with this tremendously. Gold is known to reduce the appearance of stubborn lines, crow’s feet, and wrinkles on the skin, making your complexion look firmer and younger.

So, if you’re concerned about how taut and smooth your skin looks as you get closer to your golden years, don’t fret. Gold cosmetics can help iron out the appearance of those wrinkles. It’ll also make your skin look more toned. No one will even realize how old you are if they just look at your flawless complexion.

Make Your Skin Look Plumper and Smoother with Gold-Infused Creams

24K Multi Vitamin Night Nourishment

Aside from environmental aggressors like the sun and external factors like stress and smoking, one of the most common reasons for the development of wrinkles as you age is dehydrated skin.

The older you get, the less active your sebaceous glands will be. The result? Skin that is less moisturized and is more frequently parched and begging for moisture. And when the skin is dry, it loosens a lot more, creating those deep lines and folds that feel as though they are impossible to hide.

Since older skin is prone to being dehydrated, it’s important to pamper your skin with deeply moisturizing products. This will help give your skin back that glow while replenishing it with the moisture it has been deprived of now that you’re producing less sebum.

For that, it’s best to use thick and rich creams. One that we love recommending is the OROGOLD 24k Multi Vitamin Night Nourishment + Retinol.

This night cream combines vitamins A and E — two of the most popular vitamins for mature skin. It also has green tea extracts and gold. These can help make the skin appear more youthful. Together, all these powerhouse ingredients minimize the visibility of wrinkles on your skin, making it look and feel firm and taut.

It also contains other deeply moisturizing ingredients, such as sweet almond oil, shea butter, safflower seed oil, aloe vera leaf juice, jojoba oil, and plenty more. This adds extra plumpness and bounciness to the look of your complexion for a sprightlier appearance.

Once a week, treat your skin to something a little richer and more intensive, like the OROGOLD 24k Nano Hydra Silk Mask. This weekly mask glides onto the skin easily, thanks to rich and velvety ingredients like sodium hyaluronate, acai fruit extracts, goji fruit extracts, and vitamin E.

2. Gold Cosmetics Can Soothe the Feeling of Irritation and Inflammation

We’ve already talked about how, in the past, gold was used to make the skin look softer and glowier. What we haven’t yet covered is how in the olden days, ancient Egyptians also believed that gold had medicinal properties to heal skin diseases.

This is because gold is believed to have antibacterial and anti-inflammatory properties that keep the skin feeling calm and looking healthy. When the skin felt itchy, painful, or off somehow, gold would be slathered all over it in the hopes of soothing that sensation.

And if it worked for our ancestors centuries back, why shouldn’t it work for us today?

Help Your Skin Feel Calmer and More Relaxed with Gold-Infused Toners and Serums

24K toner is a great way to treat yourself

Toners and serums sometimes feel like unnecessary parts of skincare. Technically, your skin can survive on just cleansing and moisturizing alone. But if you have particularly sensitive skin that is prone to redness and flare-ups due to sensitive skin conditions, you know how helpful toners and serums are.

These lightweight skincare steps aren’t just packed with hydrating ingredients to boost radiance in your complexion. They also feel super cool and refreshing. This helps soothe the feel of the skin, alleviating the sensation of any irritation and itchiness that you feel.

The OROGOLD 24k Purifying Toner is gentle but packed with hydrating botanicals that quench your skin’s thirst. It makes you feel like you’ve just drunk a whole glass of cold water. If your skin is feeling a bit irritated, dousing your face in this toner might feel like the most satisfying thing ever.

It’s formulated with organic ingredients like aloe vera leaf juice, cucumber extracts, and chamomile extracts. It also has allantoin, which is known to help soothe the feel of the skin.

After using the toner, follow up with the OROGOLD 24k Nano Night Recovery. This is our favorite weekly serum for nighttime. This silky solution helps soothe and add even more moisture to your skin, thanks to extracts from green tea, matricaria, aloe calendula, and more.

Make sure to lock in all the hydration from this serum with your favorite night cream.

3. It Helps Brighten the Tone of Your Appearance, Making You Look More Radiant

One of the most frustrating skin concerns one can deal with in life has got to be acne scars and discoloration. As you age, you might even experience some dullness in your skin tone. But of course, gold cosmetics has a solution even for that.

It is said that before Queen Cleopatra went to bed each night, she would put on a gold mask on her face. This would brighten her complexion. It would make her appear radiant, bouncy, and healthy-looking when she woke.

This is because gold can help brighten the look of your skin. If you’ve been having issues with stubborn discolored spots that won’t seem to go away no matter what you do, you might want to give gold cosmetics a shot.

It’s a chance to make your skin look luminous, just like the precious metal itself. It’ll also be free of the appearance of scars and blemishes that make your face look dull and spotty.

Incorporate Gold-Infused Vitamin C Products and SPF to Maintain Glow

Vitamin C serum

After you see the visible brightening effect of gold cosmetics on your skin, it’s important to maintain that radiance. OROGOLD has a Vitamin C Collection that aims to keep the skin looking glowy and even in tone. And of course, even our vitamin C products are infused with gold.

One of our most prized products in the vitamin C collection is the OROGOLD 24k Vitamin C Booster Facial Serum.

This serum is infused with vitamin A and multiple forms of vitamin C. These vitamins are known to help improve the appearance of dark spots and acne scars on the skin, leaving it looking brighter and more even.

Another skincare product you can use to keep your skin looking bright and radiant is SPF. This protects your skin from sun damage, which can wreak havoc on the skin and leave your dark spots even darker.

For that, we recommend the OROGOLD 24k Skin Tone SPF 30. This cream is lightweight and absorbs into the skin quickly. You don’t have to worry about it feeling greasy or filmy.

It doubles as a moisturizer and sunscreen, since it has active ingredients like octinoxate, oxybenzone, and octisalate. These protect you from the sun’s harsh UV rays.


Trends in skincare and beauty come and go. One day, people are going ga-ga over coconut oil. The next, it’s vitamin C. But if there’s one skincare ingredient that never stopped being trendy and aspirational across the centuries, it’s gold.

Gold cosmetics have plenty of benefits for the skin. They help minimize the appearance of harsh wrinkles on aging skin. They also soothe the feeling of irritation on the skin. Plus, they brighten the complexion to make it look radiant and iridescent. No wonder queens and empresses used them religiously back in the day!

The good news is that, with OROGOLD, you can too. Don’t forget to check out the products above or shop our collections if you want to try out the benefits of gold cosmetics for yourself.

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